What does it measure?
Citizen perceptions of quality of life and the urban environment through a gamified approach. It visually captures how people value specific dimensions such as safety, comfort, access to green space, and social coexistence.
The Insight
It produces a visual and chromatic map of the community’s subjective well-being. The results allow urban planners to identify which quality-of-life dimensions are most highly valued and which require urgent intervention, translating abstract perceptions into intuitive graphic indicators that are easy to communicate and interpret.
How is it applied?
The process utilizes a simplified indicator matrix presented in user-friendly formats, such as catalogs or printed stamps. Guided by facilitators, participants complete the matrix interactively using colored pencils. This analog methodology encourages a more fluid and less rigid expression of opinions compared to traditional survey forms.